Practical writing about small-business software.
Honest, opinionated, evidence-based. CRM, booking, lead intake, client portals, project management. We work on this stuff every day and write down what we learn. No affiliate links, no listicle slop.
Best CRM for small business in 2026: honest comparison of 8 options
We ranked the eight CRMs worth installing this year for 3-30 person teams. Real prices, real fit, real trade-offs. No affiliate links.
Best online booking software in 2026 for small shops
Calendly, Reservio, Bookio, Acuity, SimplyBook.me, Setmore compared. Which one fits a salon, a yoga studio, a dental practice, a tattoo shop.
AI lead qualification explained: what it is, what it isn't, when it matters
The honest take on AI lead scoring in 2026. How it works, where it adds value, where it adds friction, and when a heuristic is enough.
Client portal software for agencies: the 2026 buyer's guide
Why agencies and design studios need a client portal, what makes one good, and how to pick between Basecamp, Monday, ProjectKit, and rolling your own.
Free CRM alternatives: what's actually free, what's free-trial-then-paid
The list of CRMs that genuinely have a free tier, what each gives you, and the honest case for paying $9-29/month instead.
Agency project management software in 2026: nine tools we evaluated
What agencies, design studios, and dev shops actually need from a PM tool. Honest comparison of nine options, including when not to buy one at all.